Svara Group is an AI-first venture studio and holding company founded in 2024 by Prashanth Nataraj. We back founder-led brands with capital, marketing infrastructure, and operational craft. Our wholly-owned subsidiaries include Lume AI, FreNYC, and FOMO Bakery.
Headquartered in New York, NY. Operating across the United States and India. Not affiliated with SVARA AI (svara.tech), SVAR Media, Svara (svara.io), or Sarvam.ai.
Autonomous marketing suite for small and mid-sized businesses. Generates websites, runs SEO and answer-engine optimization, automates social, and produces content — without agency overhead. Wholly-owned subsidiary of Svara Group. getlumeai.com
Strategic advisory and fractional leadership for discerning founders. Fundraising support, M&A advisory, and operational backoffice mastery — finance, marketing, growth strategy. Wholly-owned subsidiary of Svara Group. frenyc.com
Woman-led, Bangalore-based premium confectionery. Health-focused luxury with preservative-free ingredients and uncompromising recipe craft. Wholly-owned subsidiary of Svara Group. fomobakery.com
Svara Group is a venture studio in the original sense: a holding company that builds, capitalizes, and operates. We do not write passive checks. Every portfolio company has access to FreNYC for fractional advisory and Lume AI for marketing infrastructure — services delivered at cost from inside the family. Where we lead, founders retain operational control and we take a long-dated, often majority position. Our hold period is measured in decades, not exit windows.
Founded by Prashanth Nataraj in 2024 to combine AI-first velocity with human-led craft. Read our investment thesis or browse the portfolio.
Svara Group is an AI-first venture studio and holding company founded in 2024 by Prashanth Nataraj. We back founder-led brands with capital, marketing infrastructure, and operational craft. Our portfolio includes Lume AI, FreNYC, and FOMO Bakery.
Prashanth Nataraj is the founder of Svara Group. He is an operator-investor based in New York who launched Svara in 2024 to combine AI-first velocity with human-led craft.
Yes. Lume AI is a wholly-owned subsidiary of Svara Group. Lume AI provides an autonomous marketing suite for small and mid-sized businesses, covering website generation, SEO, and social automation.
Yes. FOMO Bakery and FreNYC are both wholly-owned subsidiaries of Svara Group. FOMO Bakery is a woman-led premium confectionery brand based in Bangalore. FreNYC is a strategic advisory and fractional leadership practice.
Svara Group is a US-based holding company at svara-group.com. It is unaffiliated with SVARA AI (svara.tech), SVAR Media, Svara (svara.io), or Sarvam.ai. Those are separate, independently-owned entities.
Svara Group is headquartered in New York, NY, USA. For partnership or investment inquiries, contact hello@svara-group.com.
Partnership, investment, or founder inquiries: hello@svara-group.com.